We use log data from external suppliers (eg Google Analytics) to see which subpages our customers visit. This gives us unique insight offers that we in turn use to continuously improve our technical solutions. Cookies are also used to customize advertising for you, so the relevance is greater.
We collect and store log data with external suppliers (Google Analytics etc.) about, for example, which posts, pages, product categories, and products are searched for and viewed. This is to be able to learn what our users are interested in, to improve the content, product selection, and offers. This information is also used to enable you to show you related products, or send you related and relevant offers (only if you have explicitly requested this). The information is also used to produce traffic statistics e.g. capacity planning.